Social Media

The recent buzz in internet marketing is social media. The real opportunity however is social media strategies.

At HM we have experience in social media strategies that not only create a social presence on the web, they create social results. Via content creation, customizations and training we design value into each step of your social media strategy.

We can help you increase your social engagement:

  • We note your current strengths and weaknesses, for example you may not have a nice cover photo and profile picture.
  • We can customize these elements and help bring more credibility to your businesses or organization.
  • You also might need help to balance the type of posts you’re making, for example you might have a improper mix of videos, images, links and text.
  • Your timing could be off in terms of when you publish and how often.
  • It also helps to be consistent with how many posts you share a day.
  • Did you know its very important to ask a lot of questions. You should ask more questions as this activates your fans, leading to greater visibility for your Page and at the same time providing you with answers to questions that may be crucial for your company’s sales and marketing.
  • Beyond all this we can help you create ads, and identify key demographics to boost your posts to.
  • These are just a few of the avenues we help highlight, and integrate into your regular social media activity.

Contact us today and we can provide a detailed report for a small fee covering Facebook, Instagram, Twitter & Pinterest.  This is not just any report, but a specific one for your business on how you can increase your social engagement and sales.

Facebook


There is a big difference between creating a basic Facebook page and using it as a successful business communication tool. From customizations to training for key staff, we can help you lay the foundation of your social media strategy.

Twitter


In order to fully utilize the power of Twitter for your organization it is important to setup a branded account and learn how to post to it, but also to integrate that account downstream into your website, social media and smart phone.

LinkedIn


LinkedIn is the most well known career networking site on the Internet and is fast becoming known for its representations and tools for businesses themselves to have profiles. With a LinkedIn profile a business can post services, display staff, track metrics and insert other branding information helpful to the public and people interested in career development.

YouTube


YouTube is fast becoming a direct competitor for traditional TV broadcasting. An explosion in programming submitted by individual users but also larger corporate networks gives YouTube contributors a vast audience to draw upon over the entire globe.

In addition to subscriptions, comments and likes YouTube’s ability for users to catalog videos via favorites is providing a larger and larger base of re-occurring visitors.

  • Facebook Feed

    Antigonish Landing Signage

    About This Project:
    We received a request to design some signage for the various entrances to the Antigonish Landing Trail. The challenge was no photo was available in significant enough resolution to tackle the project. By getting up nice and early one beautiful early fall Saturday James Smeaton Photography was able to grab this wonderful shot and then drop a nice clear font on it for the win.
    ...

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    9 months ago

    Highland Multimedia Inc.

    Best customer service ever... ...

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    1 years ago

    Highland Multimedia Inc.

    If you know someone who is looking for a place to rent, or has a place to rent you could win $25 tomorrow. Details in video.

    RentGorilla
    www.RentGorilla.ca
    Share & Win: $25 E-Transfer This Friday

    About This Contest:
    This is no joke, RentGorilla.ca was built from the ground up in Antigonish and I want everyone in our wonderful town to know about it... especially folks looking for homes, or looking to rent them. The idea is simple, I want you to have my ad budget for letting people know about our service. To be entered to win you must Like the RentGorilla page, like this post, leave a comment where you tag someone who might need a home, or has one to rent, and then share it. It should take about 15 secs to pull it off and on Feb 16th at 8pm I will award the winner, contact them for their email and send that sweet sweet money there way. Best of all, I am going to do it next week, and the week after, and another week after that. That's $100 bucks of my hard earned cash going directly back to the people who help me make it. I can't imagine a better way to handle "Gorilla" marketing in this day and age.

    Thank you Antigonish for your support! I know you respect hard work and a solid product and I will not let you down as I continue to build this into a world class solution for all your long term rental needs.
    ...

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    A recent panoramic project for Ron MacGillivray Chev Buick GMC proved more difficult then imagined. After several hours the result has improved significantly over the first kick at the can. Be sure to look up and down ;)

    A few things to note about this pano... it is a HDR capture, that is why you can see out the windows, it has the ceiling and the floor integrated, the tripod used to mount the camera was removed from the image, and it was captured in high resolution, such that when you zoom in a lot of detail is maintained. More over this came from a Digital SLR camera, and not a smart phone, but yet has been posted to Facebook ;) Suffice to say a lot of tricks were employed to pull this bad boy off.

    Get in touch if you would like a professional full resolution panoramic tour of your business.
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